Magnum Photos

Portfolio - Reda Shows All of its Value Chain 

Magnum Photographers 

To celebrate its 150th birthday, Reda, luxury Italian wool manufacturer, wished to document the different facets of its industry. This group commission enlisted the lenses of Olivia Arthur, Alex Majoli, Paolo Pellegrin, Gueorgui Pinkhassov and Mark Power. Each photographer focused on one of the many aspects of such a unique entity, each with his or her own approach and sentiment. The resulting collections explore the farms and landscapes of Australia and New Zealand, the interaction between the human hand and the machine during industrial wool processing in Italy, the business strategies needed... 

Alex Majoli 2014

AUSTRALIA. Kentucky. Close to Uralla. 2014. Agricultural building.... 
PAR468156 
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Alex Majoli 2014

ITALY. Piedmont. Biella. Valle Mosso. 2014. Wool production factory.... 
PAR468146 
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R 

Alex Majoli 2014

AUSTRALIA. Close to Walcha. 2014. Shepherd. 
PAR468162 
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R 

Alex Majoli 2014

AUSTRALIA. Close to Walcha. 2014. Child in a farmhouse. 
PAR468169 
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R 

Alex Majoli 2014

AUSTRALIA. Kentucky. Close to Uralla. 2014. A sheep farmer shove... 
PAR468153 
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R 

Alex Majoli 2014

ITALY. Piedmont. Biella. Valle Mosso. 2014. Wool production factory.... 
PAR468168 
HR 
R 

Alex Majoli 2014

AUSTRALIA. Kentucky. Close to Uralla. 2014. The extension of... 
PAR468159 
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R 

Alex Majoli 2014

ITALY. Piedmont. Biella. Valle Mosso. 2014. Wool production factory.... 
PAR468278 
HR 
R 

Paolo Pellegrin 2014

NEW ZEALAND. Central Otago. 2014. 
PAR467656 
HR 
R 

Mark Power 2014

ITALY. Piedmont. Biella. Valle Mosso. Reda Factory. Wool Production.... 
LON163471 
HR 
R 

Olivia Arthur 2014

ITALY. Piedmont. Novara. Romagnano Sesia. 2014. Wool combining... 
PAR468190 
HR 
R 

Olivia Arthur 2014

ITALY. Piedmont. Novara. Romagnano Sesia. 2014. Wool combing... 
PAR468192 
HR 
R 

Olivia Arthur 2014

ITALY. Piedmont. Biella. Valle Mosso. 2014. Wool production factory.... 
PAR468210 
HR 
R 

Olivia Arthur 2014

ITALY.Piedmont. Biella. Valle Mosso. 2014. Wool production factory.... 
PAR468193 
HR 
R 

Gueorgui Pinkhassov 2014

ITALY. Lombardy. Milan. 2014. Reda's booth at the international... 
PAR466332 
HR 
R 

Mark Power 2014

ITALY. Piedmont. Biella. Valle Mosso. Reda Factory. Wool Production.... 
LON163472 
HR 
R 

Alex Majoli 2014

AUSTRALIA. Close to Walcha. 2014. Farmer. 
PAR468163 
HR 
R 

Alex Majoli 2014

ITALY. Piedmont. Biella. Valle Mosso. 2014. A worker in Reda... 
PAR468160 
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Alex Majoli 2014

AUSTRALIA. Kentucky. Close to Uralla. 2014. Factory worker. 
PAR468148 
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R 

Alex Majoli 2014

ITALY. Piedmont. Biella. Valle Mosso. 2014. Wool production factory.... 
PAR468174 
HR 
R 

Alex Majoli 2014

AUSTRALIA. Kentucky. Farm near Uralla. 2014. Sheep farmer. 
PAR468189 
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R 

Alex Majoli 2014

ITALY. Piedmont. Biella. Valle Mosso. 2014. Wool production factory.... 
PAR468173 
HR 
R 

Paolo Pellegrin 2014

AUSTRALIA. Uralla. 2014. 
PAR467657 
HR 
R 

Mark Power 2014

ITALY. Piedmont. Biella. Valle Mosso. Reda Factory. Wool Production.... 
LON163476 
HR 
R 

Gueorgui Pinkhassov 2014

ITALY. Piedmont. Biella. Valle Mosso. 2014. Wool factory. 
PAR466305 
HR 
R 

Olivia Arthur 2014

ITALY. Piedmont. Biella. Valle Mosso. 2014. Wool production factory.... 
PAR468207 
HR 
R 

Olivia Arthur 2014

ITALY. Piedmont. Biella. Valle Mosso. 2014. Wool production factory.... 
PAR468198 
HR 
R 

Olivia Arthur 2014

ITALY. Piedmont. Biella. Valle Mosso. 2014. Wool production factory.... 
PAR468209 
HR 
R 

Olivia Arthur 2014

ITALY. Piedmont. Novara. Romagnano Sesia. 2014. Wool combing... 
PAR468214 
HR 
R 

Mark Power 2014

ITALY. Piedmont. Biella. Valle Mosso. Reda Factory. Wool Production.... 
LON163474 
HR 
R 

Alex Majoli 2014

AUSTRALIA. Kentucky. Close to Uralla. 2014. Sheep farmer. 
PAR468152 
HR 
R 

Alex Majoli 2014

ITALY. Piedmont. Biella. Valle Mosso. 2014. Wool production factory.... 
PAR468178 
HR 
R 

Alex Majoli 2014

AUSTRALIA. Kentucky. Close to Uralla. 2014. Sheep farmer. 
PAR468161 
HR 
R 

Alex Majoli 2014

ITALY. Piedmont. Biella. Valle Mosso. 2014. Wool production factory.... 
PAR468171 
HR 
R 

Alex Majoli 2014

NEW ZEALAND. Near Otamatapaio. 2014. Sheep shearing. 
PAR468188 
HR 
R 

Alex Majoli 2014

ITALY. Close to Valle Mosso. 2014. Wool production factory. 
PAR468177 
HR 
R 

Paolo Pellegrin 2014

AUSTRALIA. Uralla. 2014. 
PAR467659 
HR 
R 

Mark Power 2014

ITALY. Piedmont. Biella. Valle Mosso. Reda Factory. Wool Production.... 
LON163475 
HR 
R 

Olivia Arthur 2014

ITALY. Piedmont. Biella. Valle Mosso. 2014. Wool production factory.... 
PAR468202 
HR 
R 

Olivia Arthur 2014

ITALY. Piedmont. Biella. Valle Mosso. 2014. Wool production factory.... 
PAR468203 
HR 
R 

Olivia Arthur 2014

ITALY. Piedmont. Biella. Valle Mosso. 2014. Wool production factory.... 
PAR468205 
HR 
R 

Olivia Arthur 2014

ITALY. Piedmont. Biella. Valle Mosso. 2014. Wool production factory.... 
PAR468206 
HR 
R 

Mark Power 2014

ITALY. Piedmont. Biella. Valle Mosso. Reda Factory. Wool Production.... 
LON163473 
HR 
R 

Gueorgui Pinkhassov 2014

ITALY. Lombardy. Milan. 2014. Reda's booth at the international... 
PAR466330 
HR 
R 

Alex Majoli 2014

AUSTRALIA. Kentucky. Close to Uralla. 2014. Sheep farmer select... 
PAR468149 
HR 
R 

Alex Majoli 2014

ITALY. Piedmont. Biella. Valle Mosso. 2014. Wool production factory.... 
PAR468164 
HR 
R 

Alex Majoli 2014

AUSTRALIA. Kentucky. Close to Uralla. 2014. Shepherd. 
PAR468155 
HR 
R 

Alex Majoli 2014

AUSTRALIA. Sydney. 2014. Sales representative. 
PAR468279 
HR 
R 

Alex Majoli 2014

NEW ZEALAND. Otamatapaio. 2014. Shepherd. 
PAR468185 
HR 
R 

Alex Majoli 2014

AUSTRALIA. Kentucky. Close to Uralla. 2014. Wool. 
PAR468157 
HR 
R 

Paolo Pellegrin 2014

NEW ZEALAND. Lake Benmore. 2014. 
PAR467653 
HR 
R 

Mark Power 2014

ITALY. Piedmont. Novare. Romagnano. Reda Factory. Wool Production.... 
LON163482 
HR 
R 

Olivia Arthur 2014

ITALY. Piedmont. Biella. Valle Mosso. 2014. Wool production factory.... 
PAR468194 
HR 
R 

Olivia Arthur 2014

ITALY. Piedmont. Biella. Valle Mosso. 2014. Wool production factory.... 
PAR468197 
HR 
R 

Gueorgui Pinkhassov 2014

ITALY. Lombardy. Milan. 2014. Reda's booth at the international... 
PAR466321 
HR 
R 

Mark Power 2014

ITALY. Piedmont. Biella. Valle Mosso. Reda Factory. Wool Production.... 
LON163481 
HR 
R 

Alex Majoli 2014

NEW ZEALAND. Otamatapaio. 2014. A sheep farmer shearing the sheep.... 
PAR468181 
HR 
R 

Alex Majoli 2014

ITALY. Piedmont. Biella. Valle Mosso. 2014. Wool production factory.... 
PAR468172 
HR 
R 

Alex Majoli 2014

NEW ZEALAND. Near Otamatapaio. 2014. Every year, the Sheep farmers... 
PAR468184 
HR 
R 

Alex Majoli 2014

ITALY. Piedmont. Biella. Valle Mosso. 2014. Wool production factory.... 
PAR468151 
HR 
R 
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