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Featured Essays
7 Decades of Advertising
May 18, 2017
by Magnum Photographers
Magnum Photos and G.F Smith Photographic have collaborated to explore Magnum’s long history with the advertising industry, featuring notable archival and contemporary examples of Magnum’s work in this area over the last 70 years. The exhibition will recreate work on corresponding historical papers from
G.F Smith and feature work from pioneers of the photographic advertising industry such as Burt Glinn. It highlights the introduction of colour to the agency and the contentious relationship this work experienced in Magnum’s early days.

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